Hot on the heels of Qantas’ frequent flyer fast-track offer, Virgin Australia has hit back with an attractive counter offer.
The airline announced that its Velocity Frequent Flyer program will reward its Gold and Platinum members for their loyalty, and give eligible Qantas Frequent Flyer members (and their companion) a taste of flying with a ‘fun and vibrant’ airline.
Speaking at Brisbane Airport, Virgin Australia Group CEO Jayne Hrdlicka said domestic airline competition was alive and well.
“Virgin Australia was the first airline in Australia to bring genuine competition to the domestic market, and that competitive spirit is in our DNA, so we’re happy to offer a more compelling loyalty offer than what is currently in market,” said Ms Hrdlicka.
“We’re pleased to welcome Qantas members to Velocity who are interested in taking advantage of cheaper fares, award-winning cabin crew, and great rewards for ongoing loyalty. We look forward to welcoming them onboard this summer season,” she added.
HOW DOES IT WORK?
By simply filling-in a short expression of interest form by 21 December 2020, Qantas Gold status and above members will receive a three month ‘Velocity Discover Gold Status’ trial membership.
That membership offers complimentary Lounge access, priority boarding, preferential seating, higher checked baggage allowances, and lucrative bonus points when customers book and fly with Virgin Australia.
To retain Velocity Gold status for 12-months and receive an additional Velocity Gold membership for a companion, they are only required to take one eligible flight and earn 80 status credits during their three month Discover Gold Status trial period—something previously only awarded to the most active Velocity members.
STATUS EXTENSIONS FOR EXISTING VELOCITY GOLD AND PLATINUM MEMBERS
Not to be outdone by the national carrier, Velocity Frequent Flyer is also offring eligible Gold and Platinum members a status extension of up to one year or until 31 March 2022, as long as they take one (1) eligible flight with Virgin Australia before 28 March 2021.
This is the second time Velocity has granted eligible members a Status extension this year. This will enable Gold and Platinum members to continue accessing benefits like Lounge access, priority boarding, and higher Velocity points earning ability when they return to the skies.
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